The Thailand Tourism Authority (TAT) is captivating visitors with incredible shopping experiences and tourism services through its “Amazing Thailand Passport Privileges” project, set to run from November 1 to December 16 this year.

Ms. Thapanee Kiatphaibool, TAT Governor, said “In response to the government’s tourism stimulus policy, TAT – is continuously implementing strategies and promotions to stimulate tourism recovery. Emphasis is placed on boosting tourist spending, especially in the Hidden Gem Cities. In this connection, the Amazing Thailand Passport Privileges project is aimed to boost foreign arrivals to achieve this year’s target of 36.7 million visitors.”

This initiative is a central part of the “WOW! Thailand Passport Privileges” campaign aimed at increasing tourism revenue, stimulating economic growth, and bolstering the reputation of Thailand’s tourism offerings. The campaign tailors exceptional benefits to enhance the travel experience for tourists from nearby regions such as China, South Korea, Japan, Taiwan, Indonesia, and Malaysia, as well as those from distant locales like the UK, US, Canada, and Europe.

The Amazing Thailand Passport Privileges project includes four main activities:

The “Must Do Souvenirs: From Heart to Hands” activity distributes 10,000 souvenirs crafted under the ‘Must-Do in Thailand’ theme to international visitors at Thailand’s key airports: Suvarnabhumi, Don Mueang, and Phuket.

The “WOW Thailand: Must Do Package” activity extends discounts and exclusive offers to the first 10,000 international visitors who register online, allowing them to enjoy various services at selected venues.

The “WOW Thailand: Lucky Number” activity rewards every 10,000th visitor, up to the 200,000th, with holiday packages totaling 700,000 Baht. These packages, each worth 35,000 Baht, include domestic flights, and discounts on hotels, dining, and activities.

The “WOW Thailand: Big Surprise!” activity presents a grand prize worth 300,000 Baht to one fortunate participant who completes a questionnaire and is selected through a random draw.

Mr. Chamnan Srisawat, President of the Tourism Council of Thailand, said “The Amazing Thailand Passport Privileges project offers discounts and special deals at more than 300 establishments, including department stores, shopping centres, credit cards, airlines, restaurants and diners, accommodation, and health and beauty centres. Tourists can simply present their passports to receive special privileges.”

Participants in the project can enjoy services at notable establishments like Central Sriracha Shopping Mall, Sri Panwa Hotel, Phuket Luxury Pool Villa, Best Western Patong Beach Hotel, InterContinental Bangkok Sukhumvit, Masumi Spa Chiang Mai, Amara Bangkok, and Kacha Resort Koh Chang, among others.

Mrs. Saranya Boonyawattana, Executive Vice President, Corporate Strategy of Airports of Thailand, said “We are delighted to support the Amazing Thailand Passport Privileges project by assigning special areas for the souvenir giveaway booths at Suvarnabhumi Airport, Don Mueang Airport, and Phuket Airport. We hope that this project will help attract foreign tourists to travel more to Thailand.”

The “Amazing Thailand Passport Privileges” project is instrumental in promoting a favorable image of Thailand, aiding the tourism industry, and facilitating a sustainable recovery of the Thai economy. The variety of engaging activities and offers is carefully planned to boost tourism expenditure and help Thailand reach its annual revenue goal of 3.5 trillion Baht.

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